The Importance of Twitter: Mumbai

Last week, I blogged about why the Obama camp needs to keep cultivating a Twitter following (the campaign communicated directly with over 17,000 Twitter users and with countess thousands more in "retweets" during the election and stopped "tweeting" after thanking the American public for the vote) for use in a disaster--and the rest of the time.

Here's an example of what can be learned from Mumbai in real time, and why Twitter shouldn't be underestimated.

Do you have information about Mumbai? The New York Times wants to collaborate with you (nod to @steverubel). How soon before the first Etherpad newspaper gets launched?